Nelson Architects

Elevating an Industry Leader

Services Vision Leadership
Industry Research
Brand Strategy
Growth Strategy
Naming & Identity
Graphic Design
Collateral
Interface Design
Web Development

Opportunity

Founded in 1996, Nelson Architects has been a proud contributor to Washington, DC's stunning revitalization. In order to continue to grow, they were looking for a new identity and digital presence that would re-energize the brand and help the firm connect with a new audience.

Solution

To help position the organization in an increasingly competitive market, we conducted a detailed industry and competitive analysis to see where there were opportunities to tell the Nelson story. From there, we developed a concise brand strategy and a new visual language that worked across all print and digital.